Brainstorming is a powerful reflective technique that helps a company or a group solve problems or generate original, innovative ideas. The principle of Brainstorming is to let participants express themselves freely and to record all ideas. Four rules are to be respected during Brainstorming:
The more ideas, the better. Ideas must not be judged too quickly as they may first appear bad but contain a new, better way of seeing things.
It is vital not to criticize others’ ideas. Just make note of them and choose later.
You must accept any ideas that appear strange or impossible. This is a way to think differently and innovatively.
-Combine ideas and improve them
The last stage is to combine ideas, thereby improving them. Two ideas on the table could be the big idea when combined. One just needs to see how this can happen.
A Brainstorming session can last from 2 hours to an entire day. It depends on the number of people involved, the goals, and of course the amount of time a company or group allocates. These creative sessions, when held in a calm and serene spot, can lead to great ideas and truly innovative concepts.
At Domaine Eastman, in addition to offering you an ideal place to hold your Brainstorming, we can also help you find the right resources to lead your sessions. Choose one of our many rooms which can be custom-tailored to corporate events. Our team is perfectly suited to plan your group’s Brainstorming session and will afford you an unmatched level of personalized service and attention based on your needs.Discovers our offers Book now